Insights

10
Apr 2013

Phase Focus appoints Sales and Marketing Director

Phase Focus, a high technology university spin-out focused on the commercialisation of a patented disruptive lensless microscopy technology, has appointed a new Sales and Marketing Director using Intramezzo. David Reece joins from Teraview where he was VP Sales Europe and Asia.

Phase Focus’ CEO, Ian Pykett says “Phase Focus selected Intramezzo based on this search firm’s experience in working with venture capital backed early stage firms, and in light of strong references received from Intramezzo’s prior clients.

The project was to locate a Director of Sales and Marketing for Phase Focus Ltd. following a new £3 million equity investment. Having recently started to earn revenues, the Company needed to bring a strong focus on growing near-term sales, as well as longer-term strategic business development.

Intramezzo delivered a compelling list of potential candidates for this role drawn from the relevant market sector (high-technology analytical instrumentation.) This, and the subsequent hire, was accomplished according to the schedule agreed in advance. The Company was kept well briefed throughout, with regular post-appointment follow-up. Intramezzo was candid and on-target with respect to its assessment of the specific qualities and requirements of each shortlisted candidate, which helped the Company to tailor its interviews and make its decisions. The process was thorough but efficient (including the arrangement of interviews with geographically-distributed management and investor stakeholders) and a high level of professionalism was maintained at all times. We look forward to working with Intramezzo again as we continue to grow our Company.”

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